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Your small business faces cost pressures from all directions. Your staff is small and often overwhelmed with work. Economic uncertainty forces you to watch your budget very closely. Frugality is not optional in this situation.
You understand how critical your website is to your business; and the need to keep it up-to-date and user-friendly, but you can't afford to spend a dime paying a professional to do a usability study. There ... (Read More)
There are really only two ways a small business can make its presence known in the local web marketplace: The first is by building an strong website, and the second is by taking advantage of Local Business Listings. This article will focus on the latter of the two.
There is a extensive local market available to even the smallest business, because an accelerative number of potential customers are using the internet ... (Read More)
Search engine programs can and do enforce penalties on websites found to be using "duplicate content." The definition of duplicate content is a little more complex than it may seem, but mostly it involves the use of unauthorized copy from another website to yours. Penalties can range from minor to extreme, depending on the level of mistreatment involved.
Syndicated content communicated on your website, however, will not result in duplicate content ... (Read More)
Whether you're a webmaster or Search Engine Optimizing professional, getting and keeping your site's rank high in web engine searches is critically significant. One of the many factors that search engines take into account when compiling and ranking results is the amount and type of duplicate content that appears on your site; and whether or not that material is being displayed legitimately or was acquired using less-than-ethical practices. It is ... (Read More)
Just how do the top websites get to be placed at the top of the search engine result list? The answer is that they utilize search engine optimization (SEO). SEO is the crème de la crème of internet marketing. If you have an online website and have not bothered to take SEO into consideration and put into practice, chances are your site is not ranking very high in the major ... (Read More)
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